Just Harvested

New Year Resolutions to Kick Your Social into Shape

Now that the New Year has officially rung in, champagne has been popped and black-eyed peas have been eaten for good luck (not the band), you’re probably setting goals for 2015 to recover from that unsightly holiday ad spend. We just so happen to have a series of lean and mean #NY2015 resolutions to help […]

Copywriting Tips to Help Maximize Leads

Sell, Not Entertain I like to think of copywriters as advertisers whose goal is to sell. However, most advertisers have an artistic instinct to create content that is aesthetically pleasing. This could lead to a waste of advertising dollars, since the purpose of advertising is to sell, not entertain. I’m not saying that a copywriter’s […]

“Intern to Intern” 7 Tips to Get the Most Out of Your Internship

Securing an internship while you’re still in school is vital. Your professors tell you all the time how important it is, and they’re totally correct – especially in the world of social PR. Learning the ins and outs of the industry will prepare you as you embark on your career in any communications-related industry. Intern […]

How to Win the World Cup of Corporate Branding

You know the feeling. That feeling you get when you’re watching something inspirational on television, online or in theaters. You think to yourself “I have to try that” or “that looks easy” or maybe “I could slide tackle that guy” even if you’ve never so much as stepped onto a soccer field before. When you […]

Social Espresso; the Perfect Shot of Customer Satisfaction

When you think of customer service, what comes to mind? Most likely, you’ll think of companies like Wal-Mart, McDonalds, American Airlines, etc. What about the thought of working for one of those companies in a call center? Most people dread the thought of working customer service. Why is that? It could be that you regularly […]

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